3 Ways Compliance Certification Can Win You Work

January 30, 2017

3 min read

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Compliance certification is an important investment, especially for businesses within high-risk industries. As a business owner, it means you are formally recognised by the International Organisation for Standardisation (ISO), and can confidently assure existing and potential clients of your commitment to quality.

ISO operates to determine that products and services are safe, reliable, and of a high standard. Attaining compliance means that your business has accurately satisfied a particular standard, set out by ISO criteria. Below, we outline how compliance can help you generate higher revenue, build customer satisfaction, and attract new clients.

1. Generate Higher Revenue for Your Business

Improving your business’ systems and processes can reduce inefficiency and waste, while also increasing your productivity. For example, a quality management system compliant with ISO 9001 aims to ensure every facet of operation delivers excellence to your customers and clients.

Becoming compliant can also minimise the incidence of workplace accidents, and in doing so, protects your business from potential liability. Without compliance certification, a company may face financial and legal damages due to inadequate work and health safety, non-compliant zoning, failure to follow correct fire and emergency protocols, or poor information security controls.

The cost of becoming compliant and certified to a standard depends on the scale of your business, industry expectations, and the current state of your systems and processes. At Compliance Council, our specialised compliance professionals have a streamlined process to ensure your business can becomes certified in as little as 8 weeks.

2. Building Customer Satisfaction and Loyalty with Compliance Certification

Your customer retention and satisfaction can be improved by upholding strong quality requirements and developing more efficient systems. On the other hand, non-compliant businesses expose themselves to a variety of risks, including financial loss, legal issues, reputational damage, and poor staff retention, all of which can directly affect clientele and customer loyalty.

Businesses can inspire customer confidence by operating in compliance with industry standards, in turn driving business growth. They can also tender for projects that specify a compliance certification is required. Businesses with strong compliance certification are therefore seen as driving forces in the industry.

Compliance consultants can help you to better understand which standards are the most relevant to your customer and client-base. Whether it be demonstrating a commitment to information security, driving quality, or reducing environmental impacts, certification ensures you can stay competitive in your industry.

3. Using Your Compliance Certification to Attract New Clients

With client satisfaction comes positive word of mouth. It can often be difficult for prospective clients to ‘take your word for it’ when you promote your quality products and services. However, certified businesses can let their compliance certification badge to do the talking for them. Using your compliance certification badge in offline and online marketing material makes it easier for prospective clients to invest trust (and money) into your business. 

For more information on how certification to ISO 9001 can help grow your business, download the free information pack below:

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